Scentbird, Inc., New York, NY 10001
Viva La Juicy La Fleur description
Viva La Juicy Couture La Fleur is a light, fruity floral scent with round, bright, bouncy-house berry, and mandarin top notes. The wild berries are the stronger and sweeter of the two, and Viva La Juicy doesn’t disappoint in how juicy they are. The berry/citrus opening has just the right amount of zesty energy to offset the rest of the scent, as the floral heart notes and gourmand base develop. The top notes take their time in evaporating, so the freshly-picked berry feel stays on the skin long enough to fill a basket of real berries on a leisurely walk.
The heart is tangy, green, and full, from notes of honeysuckle, gardenia, and jasmine. The floral parade is wonderful in La Fleur – honeysuckle’s dewy, green apple skin tartness mirrors the acidity in the citrus while brightly highlighting the richer, smoother textures of the gardenia and jasmine. The white florals also become fuller and creamier as they arrive, so the heart of Viva La Juicy Couture La Fleur becomes more mysterious, carnal, and decadent as it goes on.
This perfume knows exactly how to show off how mesmerizing a fruit and floral combination can be. It starts out with a lighthearted, throw-and-go charm and ends up being a seriously sensual fragrance.
The dry down is flirtatiously clever, and the vanilla, caramel, and sandalwood in the base get sultry in a hurry. The impression that the wild berry opening creates waits for the moment this fragrance enters its undeniably delicious dessert phase. The wild berry and mandarin notes become a silken, sugary glaze for the bases’ warm vanilla and caramel confection.
The sly, steady flirtation working its eye-wink charm in each phase is enormous fun, and Viva La Juicy Couture La Fleur will instantly appeal to fans of the fruity-floral style. Try this perfume out on a night when it’s not certain magic is in the air, but you’re feeling confident enough to cast your own spell just to see what happens.