Scentbird, Inc., New York, NY 10001
I am Juicy Couture description
If you love yummy, creamy tropical treats, then this is the scent for you. I Am Juicy Couture features the sweet, juicy-fruit amber base that makes every Juicy Couture fragrance so recognizable, but spins it off into a tropical direction.
A burst of day-glo raspberry, lime, and juicy passion fruit in the topnotes mingles with a creamy, full-fat gardenia to produce a mouthwatering cheesecake note that will get your saliva glands working overtime. In fact, we’re pretty confident that I Am Juicy Couture is what happens when you cross key lime pie with mango cheesecake. It’s as deliciously tart and creamy as it sounds.
And yet, there is nothing heavy or cloying about this scent. Kept zingy and light by way of bright pomelo and sweet pea, I Am Juicy Couture features an air-whipped, mousseline texture that makes it an utter pleasure to wear in hot weather. There is also a slight “sour cream” tang here that refreshes the heavier tropical notes.
Every good key lime pie or passion fruit cheesecake comes equipped with a buttery pastry base, and in scent as well as in dessert, balance is key to the experience. In I Am Juicy Couture, heliotrope gives amber resin a lovely, soft powdery nuance, like pulverized Jordan almonds, both sugary and nutty at the same time. Add a dash of Amaretto for boozy roundness, and there we have it. Delicious!
I Am Juicy Couture is not entirely gourmand, though. Its nutty, fruity, and creamy notes are all tied up in a rosy, resinous musk that keeps the scent feeling fuzzy at the edges and therefore more abstract than literal.
The cashmeran woods here are also a good thing. Their musky softness smooth down the pointy edges of the tropical fruits until the scent becomes an airy cloud of woods, musk, flowers, and fruit, with the lightweight feel of a cashmere summer shawl.
I Am Juicy Couture will work brilliantly for girls who love their creamy, fruity smells but who also want a bit of backbone to go along with the candy. We agree completely with Juicy Couture when they say that this scent is for millennial girls who are rebellious, unapologetic, and above all, fun!