International Women’s Day: Inspiring Female Founders5 min read
Ahead of International Women’s Day on March 8, we’re shouting out some of our favorite female bosses in the beauty game (including some words of empowerment from Scentbird’s own CEO and co-founder, below). Join the conversation and help us celebrate all women on Instagram @scentbird #IWD
NEST: Laura Slatkin
The basics: Inspired by the work of an eighteenth-century artist beloved for botanical paintings, Laurent Slatkin founded NEST in 2008, launching a line of luxury candles, unveiling fine fragrance five years later. Slatkin is largely responsible for helping to usher in a new era of niche, artisanal perfumes.
In her own words: “My collection of fine fragrances is based on the belief that mood matters and that one should always look to scent to help create different moods. Each of my perfumes has its own personality and each one creates a different mood: happy, seductive, sensual, exotic, romantic, fresh or… decadent,” Slatkin told Scentbird in 2017.
WANDER BEAUTY: Divya Gugnani & Lindsay Ellingson
The basics: Serial entrepreneur and mom of two Divya Gugnani teamed up with jet-setting supermodel Lindsay Ellingson to create a line of multitasking beauty essentials that draw inspiration from both womens’ travels.
In their own words: “[There’s] nothing worse than investing in skin care and undoing that work with your makeup. That’s why our must-haves are enriched with luxurious, skin loving ingredients that work with your skin, not against it.”
KAT VON D BEAUTY: Kat Von D
The basics: Vegan and animal activist, Kat Von D, pivoted away from traditional makeup to create a line of high-performance beauty products, totally free of animal-derived ingredients. Bold, unapologetic and totally original, Von D’s repertoire has quickly garnered a faithful following of creative beauty lovers.
In her own words: “I take part in everything from product development, personally testing formulas, naming the shades, packaging design and artwork layout…When I commit to being a part of something, my ultimate goal is to have an intention behind everything.”
SCENTBIRD: Mariya Nurislamova
The basics: When she started Scentbird in 2014, Mariya Nurislamova hoped to create a community where perfume-lovers could share and trade their top scents. Fast forward to 2019, and Scentbird has expanded in a variety ways to include 500 fragrances, a namesake label of bath & body products, as well as full-size makeup (with a whole new product offering to come on March 8).
In her own words: “I started Scentbird to share my passion of all things fragrance and beauty with the world. My hope is to empower, encourage and advance women at all ages to follow their dreams and pursue what inspires them. This one’s for you: fragrance lovers, makeup aficionados and every-day superheroes. Happy International Women’s Day!”
What we love: We’re a little bias (maybe?), but we’re all about changing up our monthly routines, alternating between 30-day supplies of fragrance, full-size makeup and restocking our shower with Scentbird’s own line of must-have essentials. Candles are an office fave, as well as the White Tea fragrance family, and all things Cucumber & Lotus (our go-to unisex pick).
Follow us on Instagram @Scentbird for more tips and tricks & check out our NEW beauty playlist, featuring female-rune brands: FEMME FOR ALL