When you first spray it there's a very fresh smell, much like it's brother cologne of Lacoste Blanc. But it settles quickly down and kind of reminds me of Burberry, but with a bit more freshness. Don't know if I love it, but I don't hate it either.
Smells like chocolate and watermelon. It's a decent scent, but not the best. I like both Lacoste Blanc and Jaune better than Noir. If you are just starting out with fragrances though, you will probably enjoy this scent.