The color looks warm and slightly red-toned; I was expecting a cool, neautral taupe. It looks fine in indoor lighting, but I notice the red when I take a peek in my rearview mirror. For me, the color is everything in a brow product. That being said, I like the precision due to the packaging/overall product design—which you can find ranging from super low price to super high end. The formula of the product was decent and had nice intensity without being too firm or too soft... which again is the case for most brow pencils I’ve tried with this precision design. 🤷🏼♀️ All-in-all, it was okay and fun to try a new product! I love the freedom to switch up the pace!