{"id":34483,"date":"2026-03-19T08:28:15","date_gmt":"2026-03-19T12:28:15","guid":{"rendered":"https:\/\/www.scentbird.com\/blog\/?p=34483"},"modified":"2026-03-19T08:30:57","modified_gmt":"2026-03-19T12:30:57","slug":"scentbird-was-on-rupauls-drag-race","status":"publish","type":"post","link":"https:\/\/www.scentbird.com\/blog\/scentbird-was-on-rupauls-drag-race\/","title":{"rendered":"Condragulations are in Order: Scentbird was on RuPaul\u2019s Drag Race"},"content":{"rendered":"\n

As professional copywriters, we usually pride ourselves on being the sharpest pens (keyboards?) in the room. We labor over syllable counts and brand voice for hours. But then RuPaul\u2019s Drag Race Season 18 drops a Scentbird mini-challenge, and the queens decide to remind us that we are all just living in their world.<\/p>\n\n\n\n

We are officially in awe (and slightly threatened) by the sheer copywriting marketing genius that went down in the Werk Room this week.<\/p>\n\n\n\n

\n
<\/div>
<\/div>
<\/div><\/div><\/div>
<\/div>
<\/path><\/g><\/g><\/g><\/svg><\/div>
View this post on Instagram<\/div><\/div>
<\/div>
<\/div>
<\/div>
<\/div><\/div>
<\/div>
<\/div><\/div>
<\/div>
<\/div>
<\/div><\/div><\/div>
<\/div>
<\/div><\/div><\/a><\/div><\/blockquote>