{"id":32259,"date":"2025-06-17T08:37:32","date_gmt":"2025-06-17T12:37:32","guid":{"rendered":"https:\/\/www.scentbird.com\/blog\/?p=32259"},"modified":"2025-06-17T08:37:34","modified_gmt":"2025-06-17T12:37:34","slug":"liis-perfume-brand","status":"publish","type":"post","link":"https:\/\/www.scentbird.com\/blog\/liis-perfume-brand\/","title":{"rendered":"Let’s Talk About Liis – The Ethereal Fragrance Brand Redefining Minimalism"},"content":{"rendered":"\n

Unsurprisingly for a brand that perfectly embodies romantic minimalism, LIIS has the most<\/em> ethereal origin story. Founders Alissa and Leslie grew up near each other in Northern California, and although they never met, they were already connected by a secret passion for perfume bottles and a fascination with their transformative powers.<\/p>\n\n\n\n

Alissa went on to study perfumery at the famed ISIPCA in Versailles, while Leslie became a talented designer, artist, and self-taught perfumer. And of course, their paths did eventually cross, and Liis was born (cue the magic). <\/p>\n\n\n\n

So, why is Liis so obsession worthy? The mood curation, the gossamer \u2018second skin\u2019 lightness and of course, those note-perfect modern scents. There\u2019s an ethereality to their approach, like a Lana Del Rey music video directed by Sofia Coppola. Like Beach House mixed with Sade and the Cocteau Twins (yes, they do curate playlists<\/a> and no, we can\u2019t stop listening either). Perfect for when you want to feel like the main character in your own dreamy indie film. <\/p>\n\n\n\n

CHOUX CHOUX<\/a><\/p>\n\n\n

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If Liis channels Sofia Coppola’s energy, then Choux Choux is pure Marie Antoinette fantasy. This lactonic gourmand is a whimsical love letter to the perfect choux \u00e0 la cr\u00e8me pastry. It opens with fresh cream and citrus peel, dries down to salted caramel and silky vanilla before settling into a rich base of mocha, cocoa, and sandalwood.\u00a0<\/p>\n\n\n\n

FLOATING<\/a><\/p>\n\n\n

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And then there’s Floating, the feeling of pure liberation, bottled. Think of those rare days without plans or obligations, and you’ll understand this scent perfectly. Bergamot and ripe peach lift off the skin, wild orchid brings elegant florals, while crisp linen and sequoia wood make us think of lying on clean sheets under towering redwood trees. <\/p>\n\n\n\n

This is what we love about Liis. They don\u2019t just create fragrances, they curate emotional experiences. Whether you’re indulging in pastry dreams or looking for a sense of weightless freedom, each scent guides you into a carefully crafted world. In short, this is absolutely the kind of magic our fragrance wardrobe deserves! <\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Unsurprisingly for a brand that perfectly embodies romantic minimalism, LIIS has the most ethereal origin story. Founders Alissa and Leslie grew up near each other in Northern California, and although they never met, they were already connected by a secret passion for perfume bottles and a fascination with their transformative powers. Alissa went on to…<\/p>\n","protected":false},"author":34464,"featured_media":32262,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"inline_featured_image":false,"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[920],"tags":[],"class_list":["post-32259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scentbird-spotlights"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/www.scentbird.com\/blog\/wp-content\/uploads\/2025\/06\/img-1748894680719.jpeg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/posts\/32259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/users\/34464"}],"replies":[{"embeddable":true,"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/comments?post=32259"}],"version-history":[{"count":1,"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/posts\/32259\/revisions"}],"predecessor-version":[{"id":32263,"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/posts\/32259\/revisions\/32263"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/media\/32262"}],"wp:attachment":[{"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/media?parent=32259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/categories?post=32259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.scentbird.com\/blog\/wp-json\/wp\/v2\/tags?post=32259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}